The book features my projects 'Warsaw Zoo' having focus on its icons design. Promotional material of Warsaw Zoo are shown, as the designs based on the pictorial system.
The book is printed under two publishers: Sandu Publishing and Gingko Press. They differ by the cover design only. Sandu Publishing uses Warsaw Zoo's wooden toys in the cover, while Gingko Press' cover version shows both logotype and icons.
For brands looking to express themselves with a bold, straightforward visual statement, nothing is as powerful as the seemingly simple icon. Overwhelmingly versatile, icons can grant projects access to a pictorial language that is almost universally understood, and can convey complex messages with speed and style. The use of icons can condense a brand’s identity into the most basic of forms, capturing something as complex as their ethos or as basic as menu items with a single masterful and eye-catching image or series of images. Infinite Icon includes a multitude of groups and events looking to iconography for their branding needs.
by Sandu Publishing
Publisher: Sandu Publishing / Gingko Press